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Accepting bankcards-such as MasterCard and Visa-encourages
consumer purchasing and stimulates customer impulse buying,
which can help you grow your business. Noncash purchase payment
is an important option for both traditional and Internet businesses.
In association with MasterCard
and Visa, First Data Independent Sales is licensed to perform
various duties on behalf of our member banks, including accepting
merchant drafts, using agents and sales representatives to
market our products and services, and providing outstanding
customer service to merchants.
ATM/debit cards provide merchants with an
additional way to accept noncash payments from their customers
and capture impulse purchases. ATM/debit cards stimulate buying
and are particularly useful for customers who do not have
credit cards and would otherwise have to pay by check or not
purchase at all.
Noncash payment options
are a must for today's businesses, and bankcards are the most
popular credit cards for customer purchases.
Information about the MasterCard and Visa
rules and regulations are available in the First Data Independent Sales
Merchant Agreement.
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